Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Olympics 2012: Nike plots ambush ad campaign | Marketing & PR | The Guardian
nike's ambush marketing at the london 2012 games through the use of colour
Not an Official Sponsor, Nike Still Gets More Attention Than Adidas at Olympics - Bloomberg
Find Your Greatness London Nike 2012 - Motivational - YouTube
Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
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W+K London | new Nike campaign: how will you #makeitcount in 2012?
The new Nike advert is all about diversity in sport – but where are all the Asians? | The Independent | The Independent
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike Exploited Loopholes to Take Advantage of 2012 Olympic Games | Introduction to Mass Media
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Nike Volt Running Shoes Score Big at the 2012 London Summer Olympics | Running Shoes Guru
CASE STUDY: Nike reaches 90% of all London adults - Nike and Sport Magazine
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Natalie Webster - Hamilton Campus: Nike "Find Your Greatness" Campaign 2012
Nike 'voices' by Wieden & Kennedy Portland
Nike gets clever in latest example of Olympic ambush marketing - Portland Business Journal
Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
Nike — Find Your Greatness — Sezay Altinok — Creative Director
London 2012: Ambush Ads Take On Official Sponsors as Olympics Begins – The Hollywood Reporter
Olympics: Nike aims to cash in on 2012 | Advertising | The Guardian
